Align Your Products and Services and Prepare Your Printing Business for Halloween 2021

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The spooky season is just around the corner, and it’s time for printing business owners to get ready with their products to earn good treats from the customers.

With Covid-19 subsiding slowly, lives and livelihood are getting back to normal, and so are the festivities and celebrations. Last year due to the pandemic, since we all bottled up our excitement, this year, it doubled, and there’s no stopping it. However, the fear is still there, and so from kids to adults – all are looking forward to celebrating Halloween safely, taking all necessary precautionary measures. One such safe and interesting idea that is getting attention is the “Candy Chute”, an idea by Ohio’s dad, the entire story that you can read at USA TODAY.

Halloween – a much-awaited celebration that is not just about candies and costumes but is a cultural holiday rich in tradition, is observed on October 31 in many countries. It is a day dedicated to remembering the dead, including saints (hallows), martyrs, and all the departed.

Activities like trick-or-treating, attending Halloween costume parties, carving pumpkins into jack-o’-lanterns, lighting bonfires, apple bobbing, divination games, playing pranks, visiting haunted attractions, telling scary stories, as well as watching horror films are carried out apart from attending church services and lighting candles on the graves of the dead. It is also the period of time when shopping is at its peak. People shop crazily for Halloween-related items, and today with the customization and personalization benefits that customer get in products, the Halloween shopping craze keeps multiplying every year.

Even during the pandemic period, more than 148 million Americans celebrated Halloween which resulted in $8.0 billion in sales i.e., an average buyer spent over $92.12 on purchases. So, undoubtedly, this year the demand for Halloween printed products is going to spike like never before and so print service providers must buckle up to serve the crazy needs of the people.

Some of the printed products that sell like hot-cakes during Halloween are:

  • Personalized Halloween costumes and tees
  • Halloween-themed home decor items like pillows, curtains, photo frames, etc.
  • Halloween party supplies like dishware, mugs, cups, glasses and serving bowls, etc.
  • Spooky posters and stickers
  • Personalized candy jars and candy packs
  • Halloween-related signage for the party
  • Personalized banners for the stores and parties
  • Halloween-themed greeting cards, mobile covers, etc.

Since the demand will shoot up during the Halloween period, it is advisable for print service providers to prepare their web-to-print store well before with all necessary web-to-print software like t-shirt design softwarebanner design softwaresticker design software, etc. and others the products of which they are planning to provide. You can also partner with online suppliers and drop-shippers so that you can offer Halloween products to your customers on time and have a profitable Halloween.

In an endeavour to help our customers prepare fast for the Halloween business, Design’N’Buy is going to offer them FREE pre-designed templates for t-shirts and personalized merchandise so that they can set up their products quickly and be ready!

halloween templates pack image

We wish a happy and safe Halloween to people around the world and hope that the festivities bring back cheer and happiness for everyone. Keep up the Halloween Spirits!


How to prepare e-commerce for Halloween?

Like every festivity, online shopping is going to experience significant demand from customers; hence eCommerce owners must run a check-up of their stores in terms of its speed, functionality, software, inventory, payment gateways, product browsing, etc. as the web traffic will be tremendous and any fault in your store can cost you a big loss of customers. 

How can I increase printing sales on Halloween?

Printed costumes, banners, signboards, posters, greeting cards, stickers, all such things are in huge demand during Halloween, so by implementing related web-to-print software and offering them personalization and customization benefits, you can spice up your Halloween sales. 

How do you market Halloween-related products?

People are crazy about Halloween-related products, and when they get the freedom to personalize them, they will definitely fall for it. Hence, endorse the personalization benefit on your web to print storefront and allow them to design their own Halloween printed products which are enough to lure customers in.

What three things are required for eCommerce?

For your printed products to spike during Halloween and thereafter, you must have efficient web-to-print software, your store must provide a great customer experience, and you must be good at digital marketing