Brand Kit Feature: Let Your Customers Manage Their Brands Effectively

Brand kit

Do you work with multiple brands ? Then this feature is for you. 

A brand kit feature enables users to create a set of brand assets and guidelines in one central location. This feature helps maintain brand consistency. 

By having all the relevant brand essentials in one place, users can access and refer to them quickly and easily. This feature ensures that everything aligns with the brand’s vision and style.

A brand kit typically includes a logo, colour palette, typography, and other design elements that are used to represent a brand. With the brand kit feature, users can easily upload and store these brand assets.

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Why was the Brand Kit Feature introduced?

In the context of web-to-print, a brand kit feature can be used to ensure consistency in branding across all printed materials. This makes it easy to access these assets when creating customized print products, such as business cards, brochures, or banners. 

It helps users to create professional-looking print products that are consistent with their brand.

Web to print online design tool by many B2B print businesses that deal in bulk print services for their enterprise clients. 

Many such clients and freelance designers have various brands that they manage and to help them compartmentalize their brand data better.

Benefits of the Brand Kit feature to the printers:

  • Attract more B2B businesses having distinctive brand presence.
  • Better customer experience : This feature helps users create and optimize content for their brand, making it easier for customers to find relevant information quickly and efficiently and contributing to a more positive customer experience. With a better customer experience, your customers will know their needs are being met and that your business is one step ahead of the competition.
  • Leverage marketing and graphic design communities

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Benefits of the Brand Kit feature to the users:

1. Consistency:

Users can create a set of guidelines for their branding elements such as colors, fonts, and logos, which helps ensure consistency across all marketing materials.

2. Time-saving:

brand kit feature

With the Brand Kit feature, users can easily access and use the correct branding elements without having to search for them each time, saving time and reducing the risk of errors.

3. Auto-Colour Detection:

This feature uses advanced colour recognition technology to quickly and accurately identify brand colours from the logo. It eliminates the need to manually select brand colours for each design, allowing designers to save time and focus on creating the perfect design.

4. Increased Efficiency:

With the Brand Kit, users can easily manage multiple brand assets and quickly make updates and revisions as needed. This streamlines the design process and reduces the time required for revisions, resulting in increased efficiency.

5. Multiple brand management:

It also allows users to store and manage multiple brand portfolios, which makes it easy to quickly switch between different brands and create customized documents for each. This is especially useful for large enterprises, marketing agencies, graphics designers, freelancers etc as they can easily switch between and manage multiple brands.

In Summary

Overall, brand kit feature in web-to-print can help businesses and organizations to maintain a strong and consistent brand across all their printed materials, which is essential for building brand recognition and trust with customers.

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