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5 Multi-channel Marketing Strategies For Printers to Increase ROI

As advertisers, we must be available to every marketing medium in order to increase company visibility and awareness. We must examine marketing patterns and modify our design pattern approach accordingly. Many people ask us which multichannel marketing strategies are effective for simplifying brand promotion and increasing ROI. In today’s world, nearly every brand uses various …

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Large Format Printing Trends, Opportunities And Challenges To Watch In 2021

The demand for large format print applications are growing. Digital technologies that shape the future of large format digital printing. How is large format printing going to change in 2021? Where are the large format future markets? What large format printing trends are impacting the market now and what will happen over the next five …

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Top Personalized Products to Offer in 2020 Holiday Season

It’s almost Thanksgiving, online shopping has made it easy for print customers to expand their brand knowledge but this year is likely to be quite different. But here’s the good news: People today are going crazy after personalization. Now online print stores and fashion stores you should have started (or you need to start) making …

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Printing and the Quest for Personalization

The quest for originality is unexplainable. Customers today love nothing more than to be unique which is why personalization is the hottest trend. Owning a personalized product brings a completely different joy which is hard to get in any standard ones. Therefore, nowadays, many websites have started offering a range of ready-to-order products and loads …

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A Changing Photo Print Market: Top Trends, Opportunity and Growth for 2020

2020 is here and the new decade promises opportunity, trends, growth, and excitement for the photo capturing technology globally. The changing lifestyle Photos can now be clicked by film cameras, smartphones, tablets, or even instant kiosks which drives the growth of the photo printing market. The photo print industry’s largest companies are engaged in a …

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Catalog Printing in the USA and Canada – Industry Data, Trends, Stats

Catalogs are a smart marketing choice and to market your products to customers. As part of a multi-channel strategy, your printed catalog could help you grow your business, increase your customer base and your bottom line. They also provide valuable information about the company as well as expand your existing customer base and ordering information. …

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Custom Packing is Reshaping the Industry: Analysis, Size, Share, Growth, Trends

Today, with the internet and digital packaging innovation technologies, there’s no doubt the custom packaging business is easy and more affordable now than it was 20 or so years ago due to the safety concerns. Personalized packaging products have transformed the concept of product packaging more personal and customized for the buyer. You may have …

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The Future of Online Greeting Card Printing Industry

The exchange of online greeting cards is a big business and perfect seasonal marketing strategy that can be carried out without breaking the budget. Greeting cards can help your business keep in touch with the customers in an interesting way. The increasing trend of using digitalization technology with greeting cards i.e. selling e-Greetings has become …

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