If you have decided to start selling print products on your eCommerce store, good for you! It is indeed a lucrative business that will help you drive higher sales and more significant revenues.
However, even if you have the right web-to-print technology to support this, you must have a solid print workflow that helps you undertake all tasks — from prepress to delivery — comfortably and keep your customers happy.
That is where DesignO can make all the difference! It is an excellent plug n’ play tool that integrates with any eCommerce platform and helps business owners sell print services easily.
Follow these ten tips to make your print operations smooth with our graphic design tool:
1. A centralized admin panel for multiple stores
2. A comprehensive dashboard for order management
3. A detailed dashboard for production control
4. A smart job calendar for scheduling and monitoring print orders
5. Create multiple roles and users with a role-based access
6. Configure individual print workflow for different types of products
7. Download print-ready files or push them to the hot folder
8. Create reusable personalization and production profiles
9. Send push notifications and alerts to your team and customers
1. A centralized admin panel for multiple stores
One of the best advantages of using DesignO is that you do not need to migrate to Magento. The graphic design software is compatible with a range of eCommerce platforms such as Shopify, BigCommerce, Magento, and so on.
Similarly, if you have more than one online store, whether they are built on the same or different eCommerce platforms, you can manage them all through the centralized dashboard. Ensure all your orders undergo print production and get delivered.
From the dashboard, also view sales, SEO, and marketing reports from every print store. Enjoy a bird’s eye-view in real-time of your multiple eCommerce stores, anytime and from any device. Have better control over how you run your business operations.
2. A comprehensive dashboard for order management
The full circle of attracting, processing, tracking, and fulfilling customer orders is the lifeline of businesses — both B2B and B2C.
Your order fulfillment activity is integrated within your operations, requiring the merging of traditional supply chain management with sales, customer service, and of course, marketing. DesignO online design tool provides you with a central dashboard for efficient order management.
Study order summaries, including the orders which are new, in process, shipped or completed. You can view the job summary in percentages, giving you an overview of which orders are on time, which are being, and which are delayed.
Plus, receive message updates about the orders from your team to resolve any bottlenecks that may arise during fulfillment.
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3. A detailed dashboard for production control
The primary aim of your eCommerce store is to enable end customers to arrive at your website, personalize print-ready templates of their choice, and place an order on them.
However, it is possible their artwork needs approval by your in-house designers, or you are tasked with the design process itself. DesignO comes with a detailed dashboard to help you run the show with an iron fist to simplify how you prepress.
Not only can you keep an eye on the current job status but also track the order completion time frame and job status, including the orders sent to prepress, artwork sent to graphic designers, orders undergoing die-cutting, and so on. The dashboard helps you be more effective.
4. A smart job calendar for scheduling and monitoring print orders
Overwhelmed with the orders you have in hand and want to know what you are supposed to do in a day, week, or month? DesignO allows you to view the job calendar for scheduling and monitoring print orders.
You can check out order status day-wise, week-wise and month-wise. Apply filters within a date range to view your tasks for specific dates. It is all about convenience with DesignO.
5. Create multiple roles and users with a role-based access
Running an eCommerce store is a huge task! Your job is to keep the customers happy with excellent services and ensure your team has a convenient way of managing things from the backend. Moreover, safeguarding data is paramount too!
DesignO enables you to create multiple roles, and user accounts with role-based secure access. That means that your marketing and operations teams can have different access to the various aspects of the backend — depending on their role and seniority in the company.
You never have to worry about sensitive business or customer data falling into the wrong hands. Change access settings and user privileges for all your teams easily on DesignO.
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6. Configure individual print workflow for different types of products
Every product demands a different setting when it comes to print. By adjusting that on DesignO, you can ensure the products are automatically printed according to the chosen settings and arrive properly printed.
For instance, in the case of photo assets — be it canvas, calendar, collage, frame — each photo product has unique steps but shares the same requirement of accessing photo libraries to personalize specific templates.
7. Download print-ready files or push them to the hot folder
Download the final artwork files for print orders in different formats, including PNG, JPG/JPEG, and PDF. DesignO does not restrict the number of formats for file download. Besides, you can push the files to the hot folder.
These folders are used for monitoring local or remote folders for changes and automatically transfer new or modified print-ready files within folders — without upsetting your workflow. That way, you can get down to printing files at the earliest.
8. Create reusable personalization and production profiles
If you want to sell 100s of print products across multiple categories, that can be a nightmare if you do not have the right tech support to bulk-upload them and apply settings. With DesignO online design tool, that is not a problem at all.
For instance, if you want to create 300 mug styles with the same print production technique, do it once, not 300 times. Create reusable personalization and production profiles with Designo. Save configuration time and reduce rework in the most efficient way possible.
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9. Send push notifications and alerts to your teams and customers
You can send messages and alerts from the backend itself and keep your team and end customers informed throughout the ordering process.
That way, your team will know where they are stuck and what they need to do to complete a job order — without missing a deadline. On the other hand, your customers would always know the status of their order.
With proactive messaging, you can bring down your costs of offering personal customer support because your end-user is kept informed about the status at every step. Having a proper system in place synchronizes all print teams and elevates your brand status in the eyes of your customers. Who would not want that?
10. Auto activity logging for review and usage monitoring
This is a convenient feature if you have a huge team or have massive plans to scale your headcount. With all your employees accessing the dashboard, you need to review their usage and see who logged in and at what time.
You are the owner of the business. Obviously, you would want to have that control. DesignO allows that. Plus, if you get stuck with an order, you can always check the logs and see who to approach to push the job to completion.
Over to you
Are you ready to make your online store successful with DesignO? We sure are! Our software minimizes your headache by half and allows you to have a more efficient operational workflow. If you want to know more about DesignO, please email us at [email protected].
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